Reaching and attracting top candidates to your business might feel like a tall order in today’s competitive job markets.
Not only must your company stand out from the competition in your industry but you must also convince a job seeker that it’s worthy of their time and talent.
If your business is struggling to find quality applicants and wants to keep the hiring pipeline full, you would be wise to embrace the following talent acquisition strategies.
Write More Powerful Job Adverts
Every job description should be clear, concise, and well-written. Your business will attract more applicants by outlining specific duties plus both essential and desirable requirements (such as qualifications, experience, skills, etc).
Remember, a job advert isn’t solely to advertise a role, but it should promote the business’s values, culture, and vision. It also needs to provide a candidate with compelling reasons to work for your company, such as a desirable holiday entitlement or employee perks.
Embrace Tried-and-Tested Job Templates
We understand the power a well-crafted job advert can have on the hiring process, as it can increase applications by an incredible 23%. If you’re unsure how to write a compelling job advert, you would be wise to use tried-and-tested templates.
In addition to offering recruitment automation software, we are happy to provide professional job copywriting. Our job templates are perfect for impressing job seekers and for convincing them to submit applications.
It will save your in-house recruiters’ time and help you attract many more candidates for a vacancy.
Post Ads on More Than One Job Board
Are you guilty of posting job ads on just one job board? If so, you are limiting your company’s visibility and reach. This results in your company missing out on many top-tier candidates browsing other job boards.
We recommend that all companies boost exposure by posting job ads on many job websites in the UK, such as Indeed, Reed CV library, and even industry-specific or regional job boards. The more boards you post a vacancy on, the more quality applicants your business will have to choose from, helping it fill a skills gap at a fast pace.
Turn to Occy for help with multiple job board advertising, as we can help you post more adverts on the UK’s top job boards to boost your coverage. Our recruitment automation software can save your business time, money, and energy on admin tasks and help you hire the best candidates quickly.
Your in-house team can manage all applications in the platform, as well as every stage of the hiring process, helping recruiters remain productive and organised.
Use Free and Premium Job Boards
As mentioned, you should diversify the job boards you select to attract many applicants, which includes advertising on free and premium options.
Free might mean a cheaper hiring process and access to broader pools of job seekers, but may prevent you from reaching a higher calibre of candidates. Many premium job boards include targeted candidate pools and advanced filtering, which can help you find and attract more qualified applicants. As a result, the paid service could provide a bigger return on investment and reduce your time-to-hire.
Create an Engaging Career Page
A brand-promoting career page could help you reach more talent online, as you can capture candidates’ information without relying solely on free and premium job boards.
The dedicated page provides a space to advertise the perks of working for your company plus the vacancies available. Additionally, you can gather prospective employee details, which you can turn to as and when you need them in the hiring process.
It will encourage many qualified candidates to submit their CVs, speeding up the recruitment process during seasonal peaks, when scaling the business, or when your business experiences a high turnover.
We can even help you create a career site to capture as many quality candidates as possible.
You will need to input your branding files and written copy and provide details on the domain you would like to buy, and our intelligent system will do the hard work for you. Also, you can customise the site using an optimised logo and provide details on the company’s values. You can even create full-page styling if you wish, helping the site to become an extension of your existing website.
A professional career site is bound to impress prospective candidates, as it will prove you are willing to go above and beyond to hire top candidates for many positions, encouraging the best of the best to apply.
Book an Occy Demo
Finding and attracting qualified candidates isn’t simple. You must embrace various strategies to reach job seekers and convince them to apply for a vacancy. To do so, you must advertise vacancies on many free and premium job boards and write compelling job descriptions that encourage candidates to submit an application.
We know how time-consuming, expensive, and repetitive the hiring process can be, and we can do all the hard work for you while helping you attract top-tier talent at a quick pace. With our help, you can reduce your recruiters’ admin duties, expand your business’s reach, and slash recruitment costs.
